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- [March 2025] 🤘 Underutilized resources, 7+ admin updates, 🤯 feature preview
[March 2025] 🤘 Underutilized resources, 7+ admin updates, 🤯 feature preview
Marketing isn't just for marketers & continuing to improve on admin experiences
Mica 🔷 Referral Rock
April 02, 2025 • Estimated Reading Time: 5 minutes
Hey it’s Mica,
In the last newsletter, we discussed how marketing a business is “team sport” not just for marketers. We covered 5 ways sales and service teams can assist marketing and how we do it here at Referral Rock.
One key way is having your frontline team ask for referrals. To make that easier, we created a step-by-step guide on training your team to ask for referrals, including example scripts, templates, and common objections.
We believe frontline teams are a underutilized resource for most businesses. A great sales & service experience is the difference between a customer who refers a friend and one that does not.
That’s why we’re leaning further by building a Recruiter Role inside the Referral Rock app.
See the 👀 sneak peak below and get in touch for early access.
Since we released the new admin experience it continues to get better. This month, we added some nice quality of life improvements:
Faster page loads - Tables load 90% faster & profile views open/close instantly
Find the info you need - Additional table columns and properties on the member profiles
Prefer the classic admin views - Added “Legacy Views” to the navigation menu for easier access
Coming soon - Bulk actions, saved views, & bringing back “Open as member”
👇👇👇 Read details below for all the admin changes + what’s coming next month.
As always, get in touch if you need help (yes, we reply).
-Mica
Head of Operations
👀 Sneak Peek: Recruiter Role
The most requested feature for 2025 was “built-in tracking for who recruited which members” (selected by ~32% of participants in our poll). This is also the #1 feature requested from prospective customers.
The Recruiter Role is in active development with a target release in the next few months. This feature allows sales, service, and implementation teams to:
Enroll customers directly into the referral program (as new members)
Share the referral program via personal link, SMS, Email, QR Code, or other app
Get credit for any referrals from recruited members (great lead gen for sales reps)
Check referral and reward statuses for recruited members
Add referrals on behalf of their recruited members
Giving a frontline team their own app to recruit + track customer referrals will have a major impact on getting businesses more referrals.
👉 Reply to this email if you’re interested in Recruiter Role early access.
🎉 Recent admin improvements
Our product team has rallied around the great feedback we received on the new admin interface, addressing many of the issues you raised.
Feedback Given | Improvements Made |
|---|---|
Slow table load times | Member, referral, and reward tables now load 90% faster |
Delays opening/closing profiles | Member and referral profile views now open/close immediately |
Tables reset each time | Table layouts now remember your settings between sessions |
Missing table columns | New column options for member, referral, and reward tables |
Limited member profile information | Added source properties, email data, and fraud triggers to the member profile |
Difficult to find related records | Added quick links to see associated referrals and rewards in larger tables |
Cumbersome workflows | Ability to open records in new tabs and more quick link menu options |
⚡ More admin updates coming soon
More admin improvements are on the way. Here’s what’s coming next:
Saveable table views to store and reuse your configurations
Bulk actions to manage multiple members simultaneously
New reward profile view with key details
"Open portal as a member" feature is returning (see what a member sees)
Improved navigation between related profiles
Optimized table layouts for smaller screens and various devices
⏮ And in case you missed it…
Here are some more recent posts from our team that you may have missed!
